For research purpose, scientists placed 5 monkeys in a cage, with a ladder in the middle and bananas on the top. Every time a monkey went up the ladder, the scientist soaked the rest of the monkeys with cold water. After a while, whenever a monkey attempted to climb the ladder, others monkeys would beat him up. Scientists repeat this 2-3 times. After some time, no monkey dared go up the ladder regardless of the temptation. Then Scientists decided to replace one monkey from the cage.

As Scientists expected, the new monkey instantly fell for the temptation, and was beaten up by the rest monkeys. After several beatings, this new member learnt not to climb up the ladder even though he never learnt the real reason. Then, a second monkey was brought-in and the same thing happened. The first new replaced monkey participated in the beating of the second monkey when he try to climb up the ladder.

The replacements continued by scientists, until only a group of 5 monkeys were left in the cage. Even though the new group of monkeys never received a cold shower, they continued to beat up any monkey that attempted to climb the ladder. If you asked any of the new monkeys why the beatings took place, the answer would probably be, “Well, how do I know. I guess that’s how things are done around here!”

“You will never influence the world if you continue doing things the way they have always been done”.

Be different. Create chaos. Leave an echo behind!